The first batch of homebuilders has been selected for the new 1,400-acre master-planned
community in Apache Junction.
As previously reported by the Business Journal, Lennar was the first to close escrow this
summer, paying $10.13 million in cash for 155 lots, according to public documents.
As Brookfield is beginning to build its own homes in Arizona, company officials also had told the
Business Journal that it will build 373 homes at Blossom Rock, including 203 single-family
detached and another 170 townhomes.
Pulte Homes has a different financial arrangement for its 140 lots, he said. By putting down a
“substantial deposit,” Pulte will close on each lot as it sells each home.
“We call it a rolling option,” McDonald said.
Pulte homes priced up to high $600,000s
Greg Abrams, vice president of land for the Arizona division of PulteGroup, said model home
construction will begin in January and be open for sale in April 2024.
Homes will be priced from the high $400,000s on Pulte’s 50-foot wide lots and from the high
$600,000s on the 60-wide lots, he said.
The homes built at Blossom Rock will be a mix of existing floor plans and new floor plans,
Abrams said.
David Weekley Homes and Tri Pointe Homes will have the largest lots, which are 70-foot wide
lots, McDonald said.
The product will be a combination of existing and new floor plans, he said.
A grand opening for Phase I, which encompasses 200 acres, is expected next spring, McDonald
said.
Parks, multifamily, retail also planned
The first phase will include five neighborhood parks, 15 acres for 300 multifamily units, and
nine acres for retail. Great Hearts owns a 5.4-acre parcel for a charter school to be built in the
second phase, while a 2.5-acre site is reserved for a future fire station.
A 16-acre regional park will be developed in partnership with Apache Junction to include a lake,
ramadas and dog parks. Another 30 neighborhood parks around 1 acre each will be part of
Blossom Rock.
The opening will come at a time when Eastmark — a popular master-planned community being
jointly developed by Brookfield and DMB Associates Inc. two miles away — is nearly sold out.
All the lots at Eastmark have been sold to homebuilders, who are in various stages of
construction on the last 430 homes of the entire 6,800-home master-planned community.
The first phase of Blossom Rock will be closest to Eastmark, and will start near the northeast
corner of Ironwood and Ray roads. The second phase of Blossom Rock will be built east of the
first phase, McDonald said.
Blossom Rock Trail is the main entry road into the project, he said. The first phase is west of
Blossom Rock Trail and the second phase will be east of it, along Ray Road.
“The current builder lineup will get first right of refusal on lots because they stepped up in
Phase One, “McDonald said. “As we get into the selling season of Phase One we’ll figure out
when we’ll bring that phase on. All the engineering is done. We’ve graded all of that and
installed 50% of the wet utilities in Phase Two. It is primed and ready to go.
Separately, D.R. Horton Inc. (NYSE: DHI) launched a soft opening this spring for its 5,000-home
Radiance at Superstition Vistas master-planned community next door.
Brent Davis, president of D.R. Horton’s Phoenix East Division, had indicated earlier this year that
the Arlington, Texas-based homebuilder will build all 5,000 of the homes at its own 1,400-acre
master-planned community.
D.R. Horton plans to build 5,000 homes at Radiance at Superstition Vistas in Apache Junction.
D.R. Horton and Brookfield are working together to build a nonportable water system for
irrigation at both their communities in an effort to help reduce potable water usage.
“The system is still under construction,” McDonald said. “As parks are completed, we will begin
to irrigate all our parks with reclaimed water.”
Homes will be priced from the high $400,000s on Pulte’s 50-foot wide lots and from the high
$600,000s on the 60-wide lots, he said.
The homes built at Blossom Rock will be a mix of existing floor plans and new floor plans,
Abrams said.
David Weekley Homes and Tri Pointe Homes will have the largest lots, which are 70-foot wide
lots, McDonald said.
The product will be a combination of existing and new floor plans, he said.
A grand opening for Phase I, which encompasses 200 acres, is expected next spring, McDonald
said.
Parks, multifamily, retail also planned
The first phase will include five neighborhood parks, 15 acres for 300 multifamily units, and
nine acres for retail. Great Hearts owns a 5.4-acre parcel for a charter school to be built in the
second phase, while a 2.5-acre site is reserved for a future fire station.
A 16-acre regional park will be developed in partnership with Apache Junction to include a lake,
ramadas and dog parks. Another 30 neighborhood parks around 1 acre each will be part of
Blossom Rock.
The opening will come at a time when Eastmark — a popular master-planned community being
jointly developed by Brookfield and DMB Associates Inc. two miles away — is nearly sold out.
All the lots at Eastmark have been sold to homebuilders, who are in various stages of
construction on the last 430 homes of the entire 6,800-home master-planned community.
The first phase of Blossom Rock will be closest to Eastmark, and will start near the northeast
corner of Ironwood and Ray roads. The second phase of Blossom Rock will be built east of the
first phase, McDonald said.
Blossom Rock Trail is the main entry road into the project, he said. The first phase is west of
Blossom Rock Trail and the second phase will be east of it, along Ray Road.
“The current builder lineup will get first right of refusal on lots because they stepped up in
Phase One,” McDonald said. “As we get into the selling season of Phase One we’ll figure out
when we’ll bring that phase on. All the engineering is done. We’ve graded all of that and
installed 50% of the wet utilities in Phase Two. It is primed and ready to go.
Separately, D.R. Horton Inc. (NYSE: DHI) launched a soft opening this spring for its 5,000-home
Radiance at Superstition Vistas master-planned community next door.
Brent Davis, president of D.R. Horton’s Phoenix East Division, had indicated earlier this year that
the Arlington, Texas-based homebuilder will build all 5,000 of the homes at its own 1,400-acre
master-planned community.